Making More of #DoMore24De: Best Practices for Fundraising & Social Media (Milford)

April 24, 2019 9:00 AM - 11:00 AM (EDT)


Position your organization to maximize your income and community-building during this year's #DoMore24 campaign. Learn how to create and implement a strategic multi-channel communications plan to engage your constituents and increase your reach. Learn to incorporate fundraising fundamentals into your outreach, asks, and stewardship. 

Instructor: Stephanie Cory has been a fundraiser since 2003 with an emphasis on "small shops." She has worked with a variety of donor databases and has additional experience implementing new systems. As a Master Trainer through the Association of Fundraising Professionals, Stephanie is skilled at breaking down complex development concepts into actionable steps that can be employed at organizations of all sizes. She is a Certified Fundraising Executive (CFRE) and earned her designation as a Chartered Advisor in Philanthropy (CAP) from the American College of Financial Services.

Instructor: Schlonn Hawkins is a Public Relations professional with more than fifteen years specializing in Publicity, Media Training, Community Relations, and Strategic Planning. Hawkins received her B.A. in Mass Communications in which she majored in Public Relations from Delaware State University. Ms. Hawkins is an expert in audience engagement and believes that an engaged audience will undeniably impact your bottom-line.

Recently, Schlonn assumed the role as director of Delaware’s Campaign for Grade-Level Reading, Get Delaware Reading. As the director, she is responsible for driving collective impact that will ensure more children in low-income families are reading on grade-level to achieve educational success ultimately. Previously, Schlonn was one of the directors in the Marketing and Communications department at United Way of Delaware where she utilized technology to shape the story of the organization to individuals creatively. She’s adept in creating the brand experience through social media and has facilitated training for hundreds of nonprofits throughout the state. With public relations as her background, she’s developed great partnerships in the media and continues to assist the President’s office in the positioning of the organization in the community it serves. Before her tenure at United Way, Ms. Hawkins was the leader of External Affairs at YWCA Delaware where she managed the internal and external communication exertions for this statewide non-profit organization which services over 6,000 individuals each year. Ms. Hawkins oversaw the education of the organization’s brand to Executive management and staff in addition to her managerial responsibilities in communication efforts for the agency. The active mentor and volunteer in her community, she served as an essential component of the Institutional Advancement team leading the organization in the strategic partnership of marketing and development. Her expertise has carried over from previous opportunities in Public Relations with significant non-profits throughout the Tri-State area.

In her spare time, Schlonn serves on several Boards throughout the community. She also is a certified Musical Theatre professional (graduate of AMDA--New York, NY) and uses her training as an instructor at a local dance studio.


9:00 AM - 11:00 AM


Delaware Hospice

100 Patriots Way, Milford, DE, 19663, United States

Delaware Hospice Conference Room

100 Patriots Way, Milford, DE 19963


DANA Cancellation & Refund Policy

Workshop registrations will not be confirmed until registration is complete and paid in full.

Cancellations must be at least 7 days prior to the scheduled workshop date to receive a full refund. No shows and cancellations within 7 days of the workshop will not receive a refund of their registration cost. To cancel or reschedule, please submit an email to Louise Koonce at

Cancellation by DANA

Dana may cancel workshops due to insufficient enrollment or inclement weather. Registrants will be offered the option to reschedule to a future workshop or to receive a full refund.

DANA is not responsible for any expenses incurred by the registrant is a workshop is cancelled.

Contact Information

Delaware Alliance for Nonprofit Advancement
Name: Rodney Saunders
Phone: 302-777-5500 X106

Step 1: My Information


Logged In As {{Environment.CurrentUserData.DisplayName}}

Step 2: Registration Types

Name Price Qty
{{(ert.EventRegistrationType.IsForMembers && !ert.EventRegistrationType.IsForNonMembers)?"(Members Only)":""}}
{{ert.EventRegistrationType.Price | currency }}
Total vacant spots per event: {{ Environment.VacantSpotsPerEvent }}

Step 3: Attendees

Please add attendees

{{er.RegName}} Attendees

{{ ($index == 0 || er.Price > 0)? "Attendee" : (Environment.ExtraOptions.AdditionalAttendeesTerm || "Attendee") }} #{{ ((!Environment.ExtraOptions.AdditionalAttendeesTerm || Environment.ExtraOptions.AdditionalAttendeesTerm == "Attendee") || $index == 0 || er.Price>0)? ($index+1) : $index }}

Total: {{(att.Price - getAttendeeTotalDiscountAmount(att) + getPayableAttendeeExtraItemsPrice(att)).toFixed(2) | currency}} {{att.DiscountsApplied.length>0 ? "- Discounts have been applied" : ""}}

Personal Info



Additional Information

Event Sessions


{{slot.SelectedSession ? slot.SelectedSession.Description || "" : ""}}

Additional Items

Name Description Price Qty
{{item.Name + (item.IsForMembers && !item.IsForNonMembers ? " (Members Only)" : "")}} {{item.Description}} {{item.Price | currency }}
Registration is available to Members only

Step 4: Additional Items

Name Description Price Quantity
{{item.Name + (item.IsForMembers && !item.IsForNonMembers ? " (Members Only)" : "")}} {{item.Description}} {{item.Price | currency }}

Step {{getValidExtraPurchaseItems().length ? "5": "4"}}: Enter Promo Code


Step {{Environment.HasPromoCodes && getValidExtraPurchaseItems().length? "6": (Environment.HasPromoCodes || getValidExtraPurchaseItems().length? "5" : "4")}}: {{(Environment.DonationTerm || "Donation/Contribution") + " Opportunities"}}

Campaign Name Item Description Amount
{{item.CampaignName}} {{item.Description + (item.ShowMinimumPrice && item.MinimumPrice ? " (Min: " + item.MinimumPrice + ")" : "")}}

Step {{getPaymentStepIndex()}}: Payment Information

{{status.form.msg}} {{status.maxEventLimitViolation.msg}} {{status.maxAllRegistrationLimitViolation.msg}}

Validation Summary

{{status.form.msg}} {{status.maxEventLimitViolation.msg}} {{status.maxAllRegistrationLimitViolation.msg}}

Sorry, you can't reduce the number of registrations or additional items. Please contact administrator.